Content Strategy

Your website’s like your

reflect and reinforce your brand. Web site visitors don’t stay long, so you have just a few moments to grab their attention and convince them that you’re the bee’s knees and then tell them what they need in layman’s terms.

Your home page along with the menus and links you provide to move through your site tell a visitor about you. If you use jargon, get them lost, or are just too hard to work with, they’ll abandon you and move on.

CX Insights will help you:

  • Link your Web site goals and content to your brand and objectives
  • Describe what you do to someone who’s never met you
  • Create a search engine optimization strategy that includes your content, social media presence, and even your communication strategy